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BEGIN:VEVENT
DTSTAMP:20260503T212828Z
DTSTART;VALUE=DATE-TIME:20231031T141500
DTEND;VALUE=DATE-TIME:20231031T153000
SUMMARY:Applied Economics\, Econometrics & Public Policy (CAGE) Seminar -
  Julien Labonne (Oxford)
TZID:Europe/London
UID:20231031-8a1785d78b5c3c92018b6b269ea72cb2@warwick.ac.uk
CREATED:20231026T084255Z
DESCRIPTION:Title: Campaigning Against Populism: Emotions and Information
  in Real Election Campaigns (with Cesi Cruz and Francesco Trebbi). Abstr
 act: Across the world\, politics is dominated by populists who are adept
  at using new forms of campaigning to reach citizens directly and spread
 \, often through emotional appeals\, their ideology. The challenge for m
 ainstream parties has been how to articulate policy platforms and campai
 gn promises in this new context. In particular\, do forms of campaigning
  used by populist politicians -- direct in-person appeals and emotional 
 messaging -- work for programmatic and platform-based politicians as wel
 l? We implement a field experiment during the 2019 Philippine Senate ele
 ction with a mainstream opposition party to explore the effectiveness of
 : (i) their door-to-door visits delivering policy platform information t
 o assess the role of direct appeals\; (ii) the addition of explicit emot
 ional messaging in mediating these interactions. We show that direct app
 eals and emotional messaging foster increased engagement with the campai
 gn in the short term\, but that over time the in-person policy informati
 on is more relevant in driving vote choice for programmatic parties\, ev
 en when facing populist incumbents. The treatments operated through a pe
 rsuasion channel\, as treated voters were more likely to know the party\
 , more certain\, and gave higher ratings to the party's quality and prop
 osed policies.
LOCATION:S2.79
URL:
ATTACH:
CATEGORIES:Applied & Development Economics Seminar
LAST-MODIFIED:20231026T084255Z
ORGANIZER;CN=Gill Gudger:
END:VEVENT
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